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Products are the core of your e-commerce store. Shopper supports multiple product types to cover a wide range of selling scenarios — from physical goods to digital downloads and dropshipping.

Accessing Products

Click on Products in the sidebar to access the product management page. Here you can see all your products, filter by status, type, or category, and quickly access any product for editing.
Products List
If you haven’t created any products yet, you’ll see an empty state with a button to create your first product.
Products Empty State

Product Types

Shopper offers four product types, each designed for a specific selling scenario. When creating a product, you’ll choose the type that best fits what you’re selling.
Product Type Selection

Choosing the Right Type

What you’re sellingRecommended type
Physical items you stock and ship yourselfStandard
Digital files (ebooks, music, software)Virtual
Online courses or membershipsVirtual
Items shipped directly by a supplierExternal (Dropshipping)
A t-shirt in multiple sizes and colorsVariant
A single unique handmade itemStandard
Affiliate products from another storeExternal (Dropshipping)
A phone case in 10 colorsVariant
The product type is set during creation and cannot be changed afterward. Make sure to choose the correct type before proceeding.

Type Capabilities

Not all features are available for every product type. Here’s what each type supports:
FeatureStandardVirtualExternalVariant
Shipping & dimensionsYesNoNoYes
Inventory trackingYesNoNoYes (per variant)
Product attributesYesNoNoYes
Variants (size, color…)NoNoNoYes
Digital file downloadsNoYesNoNo
PricingYesYesYesYes (per variant)
SEOYesYesYesYes
Categories & collectionsYesYesYesYes
Related productsYesYesYesYes
Media (images)YesYesYesYes

What’s Next?