Managing Products

After creating a product, you can manage all its details from the product edit page. This guide covers the common management tasks available for all product types.

Product Edit Page

Click on any product from the products list to open its edit page. The page is organized into tabs based on your product type:

Pricing

The pricing section lets you configure your product’s price, comparison price, and cost. If your store supports multiple currencies, you can set prices in each currency.

Field	Description
Price	The regular selling price shown to customers
Compare at price	The original price displayed with a strikethrough to indicate a discount. Leave empty if the product is not on sale.
Cost per item	Your cost to acquire or produce the item. Used for profit margin calculations and not visible to customers.

Multi-Currency Pricing

If you have multiple currencies configured in your store:

Each currency has its own set of price fields
Set appropriate prices for each market (don’t just convert; consider local pricing strategies)
The customer sees the price in their local currency based on your store’s currency detection

For variant products, pricing is set at the variant level. The parent product doesn’t have its own price. Each variant can have a different price.

Pricing Strategies

Strategy	How to configure
Fixed price	Set only the “Price” field
Sale price	Set “Price” lower than “Compare at price”
Cost-plus	Fill “Cost per item” to track margins, set “Price” with your desired markup
Anchor pricing	Set a high “Compare at price” to make the actual price feel like a deal

Media Management

Manage your product’s visual content, including thumbnail and gallery images.

Thumbnail

The thumbnail is your product’s primary image. It appears in:

Product listings and search results
Shopping cart and checkout
Order confirmations and invoices

Product Gallery

Additional images shown on the product detail page:

Upload multiple images for different angles
Drag and drop to reorder images
Delete images you no longer need

Image recommendations:

Minimum resolution: 800x800 pixels
Consistent aspect ratio across products (square works best for most stores)
Clean white or neutral background for the thumbnail
Lifestyle and detail shots for gallery images

SEO Optimization

Optimize your product pages for search engines to drive organic traffic.

Field	Description	Best practice
SEO Title	The title shown in search engine results	Keep under 60 characters. Include the product name and a key benefit.
SEO Description	The meta description shown below the title in search results	Keep under 160 characters. Describe the product and include a call to action.
URL handle	The URL slug for the product page	Use lowercase, hyphen-separated words. Keep it short and descriptive.

SEO Tips

Include keywords naturally in the title and description. Think about what customers search for
Be specific. “Red Leather Crossbody Bag” is better than “Nice Bag”
Add a call to action in the meta description, such as “Shop now”, “Free shipping”, “Limited edition”
Avoid duplicate content. Each product should have unique SEO text

If left empty, search engines will use your product name as the title and pull text from your description. It’s always better to set these explicitly for optimal results.

Link related products to encourage customers to explore more of your catalog and increase average order value.

Navigate to the Related Products section on your product
Click Add related product
Search for and select products to link
Related products appear on the product detail page on your storefront

Use case	Example
Complementary items	Shoes → Shoe cleaner, laces, socks
Same category	Blue dress → Other dresses in similar style
Frequently bought together	Phone → Phone case, screen protector
Upsell	Basic model → Premium model of same product
Accessories	Camera → Lens, tripod, bag

Visibility & Publishing

Control when and where your product is visible.

Visibility Toggle

Visible: Product appears on your storefront and in search results
Hidden: Product exists in the admin but is not shown to customers

Use hidden mode to:

Prepare products before a launch
Temporarily remove seasonal items
Hide products being updated or photographed

Publication Date

The Published at date controls when the product goes live:

Past or current date: Product is immediately available (if visible)
Future date: Product is scheduled and will become available at that date and time

Combine a future publication date with “Visible” to schedule product launches. The product won’t appear until the scheduled date.

Channels

If your store uses multiple sales channels, you can control which channels a product appears on:

Web store. Your main online store
Mobile app. If you have a mobile shopping app
POS. Point of sale / in-store
Marketplace. Third-party marketplace listings

Each product can be assigned to one or more channels.

Product on Storefront

Here’s how a fully configured product appears to customers:

Common Actions

Action	How
Edit product info	Click on the product, modify fields, save
Change visibility	Toggle the visibility switch
Update stock	Go to Inventory tab, add/adjust stock
Update pricing	Go to Pricing tab, modify prices, save
Delete product	Click delete action (irreversible)
Duplicate product	Use the duplicate action to create a copy

Deleting a product is permanent and removes all associated variants, stock history, and pricing. Consider hiding the product instead if you might need it again.

For developer details, see the Products documentation.

Getting Started

Store Setup

Catalog

Sales

Marketing

Administration

Product Edit Page