Tags are flat, flexible labels you attach to products for cross-cutting organization. Unlike categories (which are hierarchical) or collections (which can be rule-based), tags are simple keywords that help you group products across your catalog.
Common uses for tags include seasonal labels (“Summer 2026”), marketing campaigns (“Flash Sale”), product attributes (“Eco-Friendly”), or storefront filters (“New Arrival”, “Best Seller”).
- Click on Products in the sidebar
- Select Tags from the submenu
The tags list shows all your tags with their name, slug, and creation date. You can search, edit, and delete tags from this page.
Creating a Tag
To create a new tag:
- Click the Create tag button
- Enter the tag name
- Click Save
| Field | Required | Description |
|---|
| Name | Yes | The tag label (e.g., “Summer 2026”, “New Arrival”) |
| Slug | Auto | Generated automatically from the name. Used in URLs on your storefront. |
Editing a Tag
To update an existing tag:
- Click the Edit icon next to the tag
- Modify the name
- Click Save
To remove a tag:
- Click the Delete icon next to the tag
- Confirm the deletion
You can also select multiple tags and use the bulk delete action to remove several at once.
Deleting a tag removes it from all products that use it. The products themselves are not affected.
- Go to the product’s edit page
- Find the Tags field
- Select existing tags or create a new one inline
- Click Save
You can create new tags directly from the product edit form without going to the Tags page. Just type a new tag name and select Create from the dropdown.
| Feature | Tags | Categories | Collections |
|---|
| Structure | Flat labels | Hierarchical tree | Flat groups |
| Assignment | Manual per product | Manual per product | Manual or automatic (rule-based) |
| Best for | Cross-cutting labels, campaigns | Product taxonomy, navigation | Marketing groups, curated lists |
| Example | ”Eco-Friendly”, “Flash Sale” | Electronics > Computers > Laptops | ”Summer Essentials”, “Best Sellers” |
Common Tag Strategies
| Strategy | Tags | Use Case |
|---|
| Seasonal | ”Spring 2026”, “Summer 2026” | Rotate seasonal products on your storefront |
| Marketing | ”Flash Sale”, “Clearance” | Highlight promotional products |
| Product traits | ”Organic”, “Handmade”, “Vegan” | Help customers filter by values |
| Internal | ”Low Margin”, “Restock Soon” | Track products without showing on storefront |
Tags are visible on your storefront if your developer builds filtering based on them. If a tag is for internal use only, you can use it without displaying it to customers.
