> ## Documentation Index
> Fetch the complete documentation index at: https://docs.laravelshopper.dev/llms.txt
> Use this file to discover all available pages before exploring further.

# Managing Reviews

> Moderate and manage customer product reviews.

Customer reviews build trust and help other shoppers make purchasing decisions. Shopper allows you to manage and moderate reviews on your products.

## Overview

The Reviews section allows you to:

* View all product reviews
* Approve or reject reviews
* Respond to customer feedback
* Monitor review ratings

## Accessing Reviews

Click on **Reviews** in the sidebar to access review management.

## Review List

The review list displays all reviews submitted by customers:

| Column       | Description                   |
| ------------ | ----------------------------- |
| **Product**  | The reviewed product          |
| **Customer** | Who wrote the review          |
| **Rating**   | Star rating (1-5)             |
| **Status**   | Approved, pending, rejected   |
| **Date**     | When the review was submitted |

### Empty State

If you don't have any reviews yet:

<Frame caption="No Reviews Yet">
  <img src="https://mintcdn.com/shopperlabs-ee054f5e/khtWzNt9B9rQhNq5/images/v2/reviews-empty-state.png?fit=max&auto=format&n=khtWzNt9B9rQhNq5&q=85&s=b3f17408c4926b3f2e26c0e98b459a77" alt="Reviews Empty State" width="3444" height="1996" data-path="images/v2/reviews-empty-state.png" />
</Frame>

## Review Moderation

### Review Workflow

1. **Customer submits review** - After purchasing a product
2. **Review enters queue** - Pending moderation (if enabled)
3. **Admin reviews** - Approve, edit, or reject
4. **Published** - Approved reviews appear on product pages

### Moderation Actions

| Action      | Effect                                    |
| ----------- | ----------------------------------------- |
| **Approve** | Review is published on the product page   |
| **Reject**  | Review is hidden and not displayed        |
| **Edit**    | Modify the review content (use sparingly) |
| **Delete**  | Permanently remove the review             |

## Review Details

Each review contains:

* **Rating** - Star rating from 1 to 5
* **Title** - Review headline
* **Content** - Full review text
* **Author** - Customer name or anonymous
* **Date** - Submission date
* **Verified purchase** - If the customer bought the product

## Responding to Reviews

You can respond to reviews to:

* Thank customers for positive feedback
* Address concerns in negative reviews
* Provide additional product information
* Show that you value customer input

### Response Best Practices

<CardGroup cols={2}>
  <Card title="Be Professional" icon="user-tie">
    Always maintain a professional tone, even for negative reviews.
  </Card>

  <Card title="Respond Promptly" icon="clock">
    Quick responses show you care about customer feedback.
  </Card>

  <Card title="Be Helpful" icon="hands-helping">
    Offer solutions for any issues mentioned in reviews.
  </Card>

  <Card title="Say Thanks" icon="heart">
    Appreciate customers who take time to review.
  </Card>
</CardGroup>

## Review Guidelines

Consider establishing review guidelines for your store:

### What to Approve

* Honest product feedback (positive or negative)
* Helpful information for other shoppers
* Verified purchase reviews

### What to Reject

* Spam or promotional content
* Offensive language or personal attacks
* Reviews for wrong products
* Fake or misleading reviews
* Reviews containing personal information

## Impact of Reviews

Reviews affect your business in several ways:

| Impact         | Description                          |
| -------------- | ------------------------------------ |
| **Trust**      | Positive reviews build credibility   |
| **SEO**        | Review content helps search rankings |
| **Conversion** | Products with reviews convert better |
| **Feedback**   | Learn what customers like/dislike    |

## Best Practices

<Tip>
  Encourage reviews by sending follow-up emails after purchase, making the review process easy, and showing appreciation for customer feedback.
</Tip>

* **Enable review reminders** - Automated emails asking for reviews
* **Moderate consistently** - Apply the same standards to all reviews
* **Learn from feedback** - Use negative reviews to improve products
* **Showcase reviews** - Display reviews prominently on product pages
* **Respond to all reviews** - Especially negative ones, to show you care

For developer details, see the [Reviews documentation](/v2/reviews).
